TBCR Introduces 2 New Organic Fair Trade Special Blends

True Blue Coffee Roasters Announces The Addition Of 2 New Special Coffee Blends

Old Fields, WV, February 11, 2008 -- True Blue Coffee Roasters, a 100% Fair Trade coffee
roaster located in Old Fields, WV, announced today the addition of two new gourmet Organic
Fair Trade coffee blends to their extensive offerings, Ma Sue’s House Blend and Edith Mae’s
Sunshine Blend.

“We have been working on these new blends for sometime now,” Rob Luzader, roastmaster
and blender said. “Our customers continuously comment on how much they love our blended
coffees, and we felt the time was right to add to our repertoire.”

Ma Sue’s House Blend and Edith Mae’s Sunshine Blend, named for the founders’ mothers, are
superb mixtures of Organic Fair Trade coffees. They will be available for online purchase at
the TrueBlueRoasters.com website and will also be available in select retail stores along the
east coast.

Ma Sue’s House Blend is a smooth mellow coffee, with just a hint of spiciness. “That pretty
much describes Ma Sue,” Luzader said. “She is a sweet mellow woman, with just enough
spice in her life to make it interesting.”

“I never thought I’d have my name on a package of coffee that was in a store,” Sue
Newhouse, also known as Ma Sue, said. “I’m really proud they did this. And the coffee is
excellent,” she added.

Edith Mae's Sunshine Blend is a more powerful blend combining chocolate-like undertones with
a smooth full bodied explosion of flavor. “Edith brings sunshine to all of us, it is only fitting
that a blend named for her would be the Sunshine Blend,” Luzader said. “I’m really proud for
True Blue Coffee Roasters to be able to offer these gourmet blends.”

“I didn’t know they were going to do this until they showed me the finished bag,” Edith Smith
said, “It is exciting to watch them grow as a company, and now my name is in it too.”

Look for Edith Mae’s Sunshine Blend and Ma Sue’s House Blend to premier on
TrueBlueRoasters.com the first week of March, 2008. For more information on True Blue
Coffee Roasters, and to check out their extensive offerings of Organic Fair Trade coffees, go
to their website at http://www.trueblueroasters.com.

About True Blue Coffee Roasters
True Blue Coffee Roasters, located high in the mountains of Eastern West Virginia, expertly
roasts the freshest Organic Fair Trade gourmet coffees-which were made available to the
public in July 2006. Exceedingly passionate and consistent with their super-premium line of
gourmet coffees, True Blue Coffee Roasters will settle for nothing short of perfection. For
their customers, this guarantees a memorable gourmet coffee experience every time. For
more information, please visit their website at http://www.trueblueroasters.com.

Contact Information
True Blue Coffee Roasters
Robert Luzader- Chief Operations Officer
PO Box 202
Old Fields, WV 26845
Phone: 304-434-4102
Email: info@trueblueroasters.com

Media who wish to obtain a Media Kit or request interviews with Robert Luzader should
contact (304) 434-4102 or info@trueblueroasters.com