April 2008 Archives: True Blue Online, What's New At True Blue

WHAT'S NEW AT TRUE BLUE ONLINE

True Blue Rewards Members Refer Your Friends
Wednesday, April 30, 2008

Our loyal True Blue Rewards member already receive great benefits. Here's another one that
members will begin receiving tomorrow: Refer a person to True Blue and get a 15% off
coupon. That's all there is to it! This is a very easy way to save 15% on your online order.
Join True Blue Rewards to find out more info about this.
Continue with story... | POSTED BY MARK MURPHY AT 08:01 AM

What's All The Buzz About Twitter?
Tuesday, April 29, 2008

I'm sure you've seen "Follow me on Twitter" as you surf the net. I've seen it numerous times
and never took the time to find out what all the buzz about Twitter was all about. We'll,
yesterday that changed and I found out that I've been missing out on "microblogging".
Continue with story... | POSTED BY MARK MURPHY AT 08:48 AM

True Blue Rewards Club Offers Discount Coupons
Monday, April 28, 2008

I really enjoy working on the True Blue Rewards Club program. If your not familiar with the
program yet, True Blue Rewards Club is True Blue's online rewards club. Members join for free
and get a whole range of benefits including frequent discount coupons. Member are kept up
to date with a club newsletter.
Continue with story... | POSTED BY MARK MURPHY AT 08:20 AM

Weekends Are For True Blue
Friday, April 25, 2008

I am really looking forward to the end of this week. There's been a lot of work that had to be
completed and I'm almost finished. I've been working in particular on an affiliate program for
True Blue's website that is scheduled to begin in the near future. I'm also working on putting
our unroasted green coffee beans for sales online.
Continue with story... | POSTED BY MARK MURPHY AT 08:57 AM

True Blue's New Organic Fair Trade Espressos Are Here!
Thursday, April 24, 2008

I just had a discussion with True Blue chief operations officer, Rob Luzader. I'm excited to tell
you that our 2 new Organic Fair Trade espressos are ready for shipment. We now have a
medium roast espresso and a dark roast espresso.
Continue with story... | POSTED BY MARK MURPHY AT 10:19 PM

True Blue At Nashville Farmers' Market - Green Market Day
Wednesday, April 23, 2008

True Blue's sales rep, Jennifer Davis, will have a booth at the Nashville Farmers' Market for
Green Market Day, Saturday, May 3, 2008, in Nashville, TN. It will be a great time for all.
Continue with story... | POSTED BY MARK MURPHY AT 10:12 AM

True Blue's Flavored Coffees
Tuesday, April 22, 2008

True Blue offers some of the best tasting Organic Fair Trade flavored coffee made, all with
no sugar added. We use only the highest quality ingredients.
Continue with story... | POSTED BY MARK MURPHY AT 09:25 AM

Earthstock 2008 Was A Huge Success!
Monday, April 21, 2008

I had the opportunity to speak with our sales rep in Connecticut, Charothy Hendrick, this
morning. Earthstock 2008 went wonderfully for her. There was a good turnout and she had a
great time talking with everyone there about True Blue and Fair Trade.
Continue with story... | POSTED BY MARK MURPHY AT 09:11 AM

I'm At The Source - Moorefield, WV
Friday, April 18, 2008

As I write today, I'm sitting in our roasting facility in Moorefield, WV. I must say I am
impressed with the operations here. We have a very efficient manufacturing system.
Continue with story... | POSTED BY MARK MURPHY AT 12:42 AM

Quick Iced Cappuccino Using True Blue Is The Ticket!
Thursday, April 17, 2008

With warmer weather here, it's a great time to experiment with using True Blue in iced coffee
drinks. I have tried some of the drinks in our Gourmet Coffee Recipes, and I really enjoy the
Quick Iced Cappuccino. It very easy to make and it turns out extremely rich and satisfying...
a perfect way to enjoy a warm summer evening.
Continue with story... | POSTED BY MARK MURPHY AT 12:26 AM

Brother, Can You Spare A Cup Of True Blue?
Wednesday, April 16, 2008

Brother Juniper's Restaurant is a highly-rated and very popular restaurant in Memphis, TN.
They have won a long list of awards over the years, including Best Breakfast In The Nation.
Rachel Ray has even taped 2 of her Food Network shows at Brother Juniper's and loves the
food there.
Continue with story... | POSTED BY MARK MURPHY AT 12:03 AM

The College Cafe Has Great Coffee!
Tuesday, April 15, 2008

The Corner Cafe at Tunxis Community College in Farmington, CT, recently started brewing our
limited-edition Connecticut's Earthstock 2008 Coffee Blend. True Blue Coffee Roasters issued
a press release about it on April 11, 2008. True Blue Online is very excited that Rich Braccia,
the manager at The Corner Cafe, choose our Organic Fair Trade Coffee. Rich can be assured
that we will only ship the highest quality coffee roasted fresh daily to The Corner Cafe!
Continue with story... | POSTED BY MARK MURPHY AT 12:07 AM

Be Quiet! This Is a Secret...Well, Not Really
Monday, April 14, 2008

Well, here it is! This is the inaugural post for What's New At True Blue Online. I'm honored to
have this opportunity to write about the daily stories of interest and events happening at
True Blue Coffee Roasters.
Continue with story... | POSTED BY MARK MURPHY AT 9:31 AM

What's New At True Blue Online is a (almost) daily update of what's going on at True Blue
Coffee Roasters. It's written weekdays by Mark Murphy, chief marketing officer at True Blue
Coffee Roasters. To send Mark a question or comment, please use our main contact form.